VW Side Assist Campaign
Posted on December 5th, 2011
DDB Tribal Group came up with this clever advertising campaign for VW Side Assist. Here are some of the print ads. The tagline is: "See things before they get dangerous."
- "The Volkswagen Side Assist is able to do something no human is capable of: it recognizes potential dangers at an early stage and helps to prevent them from happening. The safety system warns the driver of dangers in their blind spot when changing lane. In other words: it enables you to recognize danger before it happens. This principle we demonstrate in our print ads."
Via Ads of the World
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