Proof FW 2012

We wrote about Proof a year ago and in those 12 months, the glasses company has done incredibly well! They have an awesome back story - their glasses are made from sustainable wood, a percentage of profits goes to sight giving surgery in India, they helped plant trees in Haiti - and the list goes on! 

They recently photographed their Fall / Winter collection and posted this short video of the shoot. The scenery is so beautiful and the new range looks awesome! Look good, do good.

proof fall/winter photoshoot from darlene dame